JURNAL 4 + 5 ( Marketing subject ) Assignment Example | Topics and Well Written Essays - 1000 words

JURNAL 4 + 5 ( Marketing subject ) - Assignment Example The new 2010 GLK is situated as a reasonable and solid SUV in the monetary circumstance that everybody faces. The socioeconomics of the city offer the best crowd for the SUV as the populations’ age, salary are the characteristics that the Mercedes-Benz 2010 GLK positions to target. The Denver Post is the most perused paper in Denver. By putting the ad in Denver Post, the organization wishes to focus on all the youthful just as grown-up females and guys who wish to drive reasonable vehicles in style. The 2010 GLK is being promoted not by the Mercedes-Benz showrooms however by a retail/utilized vehicles shipper called Murray Motor Imports. The commercial is high contrast and uses basic striking composing style giving a lot of detail of the vehicle as could be expected under the circumstances. The high contrast ad is typically seen by the perusers as dull and exhausting. The composing style of the commercial uses one textual style with various text dimensions which is plain not alluring. The notice has one 2010 GLK picture with an intense slogan. The promotion is level with no lively highlights and no situation that could best speak to the SUV. No logo of the Mercedes-Benz organization or the Murray Motor Imports has been utilized aside from the name of the last organization. The ad is fundamentally positioned to present the new SUV at the most minimal rates that the organization brings to the table in rivalry with other retail vehicle outlets in the zone. The goal of the commercial is to draw in the possible clients to the showroom with the goal that they can come and examine the new SUV. So as to grab the eye of target crowd, Murray Motor Imports is offering different special offers, for example, a free test drive. Moreover, the organization is offering an appealing lease rate to draw in clients. Another offer utilized by the organization to pull in the clients is a fortunate draw for a shopping binge. All these promoting offers are intended to the intended interest group of 2010 GLK